My name is
The redesign of the corporate identity and the logo of My name is gift shop, a shop that operates in Thessaloniki and in the Market Place Etsy shop.
Maria Balta, owner of the 4 kids Mom shop, having obtained great recognition both in Thessaloniki and in the rest of Greece, in handmade and personalized gift items, wanted to renew its image and give its products a distinct and apt corporate identity, in order to gain extroversion (creating a new e-shop Etsy).
Designous, accepted the challenge and moved on to the redesign of a unique and distinctive logo for the shop. Considering the handmade constructions and the nature of the field of the business, the canvas of our creation was the craft pattern. The graphic used to imprint the name of the business, expresses immediacy, simplicity and was coordinated with the depiction of the bow, in order to refer to the gift.
The logo, was applied to product labels, packing boxes, business cards as well as the thank-you note, successfully completing the professional image of «My name is». All the prints were made on craft paper and the color pallet used, composed of dark brown color and mint color, in order to blend harmoniously with the whole philosophy of «My name is».