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Implementation

FlyEna

Delivering the ‘cockpit’ to the personalized customer experience, FlyEna was founded to give its passengers unique aerial moments of safety and enjoyment.

 

Visual depiction

The Greek company aimed to create a dynamic brand, which would give them a head start over competitors, both in the preference and loyalty of the passenger public.

Our agency accepted the challenge, designing a corporate identity for the airline, fully harmonized with the ‘product’, both in-flight/on ground and on-line/offline.

The logo we designed is an element of the airline’s identity, since it indicates the character and philosophy of the company in the best possible way. When creating a logo for the airline, special basis was given to the alternation of lowercase – capitals (F & E letters that the founders wanted to emphasize). The icon captures the ‘shape’ of the means of transport (airplane), forming the number one. Thus, this particular airline appears as the No. 1 choice!

The colors chosen throughout the airline’s branding are a tribute to the blue sky and Greece. Moreover, it is well known that these shades exude safety, integrity and trust – core values of the company.

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