Branding

InGold Aesthetics Plastic Surgery Clinic

The requested plan

Logo design and corporate identity design for “InGold Aesthetics” plastic surgery clinic.

The story

This clinic specializes in the field of plastic, reconstructive and cosmetic surgery.

Based in Bern, Switzerland, it offers effective and innovative solutions to invasive cosmetic surgery, contributing to the enhancement of both the image and psychology of men and women (self-enhancement).

Logotupo Iatreiou Plastikis Xeirourgikis Ingold Elvetia
Etairiki Tautotita Plastikis Xeirourgou Ingold (2)

Visual depiction

The beauty – harmony is legitimate, desirable and absolutely acceptable.

Our agency, took on the designing of a complete brand identity for the plastic surgery clinic “InGold Aesthetics”.

The brief intended to make clear that they are young people, with modern training and approach, while at the same time exuding the required prestige. Based on these, when creating the corporate identity of the aesthetic center, we embraced a gentle and discreet color code in earthy shades, emphasizing in elegant and minimal design. We have thus created a visual identity that expresses the optimum result that the clinic offers.

Regarding logo design, we adduced the distinctive title of the company in a way that demonstrates the prestige and credibility of the clinic. The fonts used are serif and give a timeless classic yet luxurious style to the overall result.

The phrase “aesthetic & anti-aging medicine”, was added as a tagline, in order to highlight the precise field of activity, that is, cosmetic and anti-aging medicine.

Etairiki Tautotita Plastikis Xeirourgou Ingold (1)
Etairiki Tautotita Plastikis Xeirourgou Ingold

Great job and flawless collaboration with the whole team

Margarita is a fantastic graphic designer! Great job and flawless collaboration with the whole team even if everything was done quickly, under pressure and in a complex foreign language like German! Thanks for everything!

Vana Papoutsi
ingoldaesthetics.ch

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